Messaging components

The first section of content below the header containing an image, text, or both to grab the user's attention.

A short statement that provides a quick insight or call to action.

Elements that allow users to perform actions or navigate.

A main action that the user should do.

The bottom most section of an email that includes essential information about the sender and the company.

A structure of invisible columns and rows used to organize and align content.

The top section of an email that includes the company logo.

Small graphic that conveys brand ideals or illustrate important points.

A symbol adopted by an organization to identify its products.

Text that is grouped, often in the shape of a square or rectangular "block."